Keyword Research
Keyword research is the first stage in any website optimisation campaign.
It is paramount to the success of your website in attracting new customers that it gains top rankings, not just for the most popular but also the most relevant search terms. It's common sense really, if your website offers the product or service that the searcher is specifically looking for you will have a much higher conversion rate.
Goldmine Design's keyword research covers Google, Yahoo and MSN. The amount of keyword research varies from one site to the next ie; you might have one specific product or service or hundreds to be researched.
